Innovation needs to be understood around the world. For the ISH show in Germany, I helped arrange the content and distill the messaging to it’s simplest form so all the graphics had room for both German and English
Protential Campaign Launch
Resideo sees the endless potential in what pro contractors can achieve – they call it Protential. Protential is about helping pros aim higher and achieve more. This launch campaign work of a site, print, email and playbook was the first step in helping pros be more successful than they’ve ever been before.
Sustainability is no longer just a buzzword for white boards and year end reports. Saving our planet has become a core part of many businesses. At Resideo, I helped develop and execute several initiatives around recycling, electrification and energy efficiency.
Dell - Back to School Lookbook and Social
How do you get your newest innovations noticed? Put them in the hands of some of the hottest young innovators. These instagrams, videos and lookbook introduced Dell's hot new products to the next generation of college kids. Also, Dell sparked their brand ambassadors audience's innovative spirit with a new ideas contest.
Lily Singh's Contest Challenge
Helping the world stay sterilized.
This video series for 3M Attest VH2O2 Sterilization was designed to educate hospital staff around the world on why their sterilization cycles may be failing and offering some quick tips for better results. Since this was a global project, the copy needed to be short and be able to work on-screen and without voiceover.
After over a century of providing functional devices for Professionals, Pro-IQ Essentials was their first foray into digital customer retention and relationship building. We needed them to be simple, clear but really drive home why any Pro should use it.
How do you respond in the midst of a global crisis? By having something relevant to say.
Gigamon was uniquely prepared to help large organizations handle the avalanche of Internet traffic that happened in the face of COVID-19. Also, we had to make this in less than a week. An impressive team effort.
Full booklet here
PROTOTYPE
This prototype mobile payment application was created for the Exxon and Mobil brand wholesaler conference to showcase how it could positively impact their customers lives and take their business forward.
NOTE: FOR INTERNAL USE ONLY. NOT FOR DISTRIBUTION.
ATM EXPERIENCE REDESIGN
These two concepts were presented as ways to push Citi Financial Tools features, while also making every trip to the ATM more impactful and useful.
Dassault Systèmes Printing Service
This cutting edge 3D printing network was still in development, so the brief was to give the millions of makers and 3D printing houses around the world a quick overview of what's coming.
VIDEOS
Business to business videos can still be fun. These Exxon and Mobil Brand Wholesalers messages introduce new products in a fun, visual way and without the usual buzz words.
NOTE: FOR INTERNAL USE ONLY. NOT FOR DISTRIBUTION.
iAD
Citi Financial Tools lets you manage your finances just as closely as Olympic triathlete Gwen Jorgenson manages every aspect of her performance. In this iAd with embeded videos, viewers can learn more about Gwen and how Financial Tools works.
This innovative software needed help connecting with human accountants. Together with the Periscope team, I helped design their new website, produce banners, emails, social and everything else to help connect accountants to the software of their dreams.
Dating Advice
Love is magical. So for the most romantic day of the year, let’s let all the Skittles characters out to help everyone have a sweet time with their special someone. Each character can tweet, chat or FaceTime with those in need of magical love advice.
Skittles Dog App
Instead of a complicated interface or hoops to jump through, this app reacts and rewards users for just petting the dog fur in different ways.
PRINT AND ONLINE
These headlines ran nationally to help people understand why the two room suites, nightly cocktail hour and spacious common areas at Embassy Suites puts them ahead the rest of the business hotel pack.
Whether it’s an irish dancer flying through the air, a city hall wedding or just a really tasty looking slice of pie, I love capturing moments in time with my camera. No, I’m definitely not a professional. But it has helped me develop an eye for details and all the best ideas start small.
BANNER ADS
Sometimes you have to find a voice before you find a face. These banner headlines were the first executions of the new brand direction featuring John Jameson as the spokesperson.